Live Stream Management
A dynamic mobile interface that improves and evolves the live stream managing space on Twitch. My goal is to create a seamless integration of mobile streaming tools that improve the live managing experience.
Full Case Study Upon Request
Timeline
5 months (MVP)
Role
End-to-end Design Lead (Strategy, UX/UI, Interaction, Workshops, Prototyping, Research)
Team
Trevor (PM), Dennis (Dev), Michelle (Dev), Casey (Researcher), Ryan (Data Scientist), Viviane (GTM)
What’s Twitch?
Worlds leading live-streaming website and app that lets millions of users watch and broadcast long form video.
140 million monthly active users
6.9 million active streamers worldwide
1-20 moderators per channel
Problem
Understanding the why before the how.
Twitch has built 50+ tools (and counting) to manage live streams on web, but the experience is fragmented—especially on mobile, where many tools are either underused or missing. Over time, similar systems were built repeatedly for different users, creating redundancy and a complex, inefficient tool ecosystem.
Recognizing this gap, I saw a major opportunity to unify the mobile experience by consolidating tools into a single system—one that could support both the shared and unique needs of all our users who manage live streams.
Discovery
Aligned and defined the MVP based on reliability, efficiency, and user satisfaction.
I gathered the team into a XFN workshop where we:
🎯 Prioritized and re-aligned on insights
🚀 Defined what we need vs. what we want
✨ Leveraged emerging tech
Together, we defined the MVP to key features based on data, key insights and priorities:
Stream must be visible at all times (I mean, what’s Twitch without the stream?)
3 essential stream features (e.g. chat)
2 essential safety features (e.g. detection tools)
Must have feature notifications
Must be scalable
Must be accessible
Must be a11y friendly
Must be Interactive & modular
Usability Research
Identified refinements.
Casey and I built a research study plan centered around my research hypothesis:
If we create a modular layout on mobile, then managing streams will be more efficient and personalized. Creators and Moderators will find it a reliable product.
Common pain points
Iconography was misleading
Users were not expecting that certain panels were certain features
Different priorities
Seeing the stream was less of a priority to creators than they were to moderators
Final Design
Shipped.
As a creator or moderator managing live streams, I can…
Access and understand the interface easily
Add the tools I want
Remove the tools I don’t want
Resize panels when I want
Reposition panels how and when I want
As a Creator or Moderator, I can resize panels when I want
As a Moderator or Creator, I can position panels how and when I want
Impact
61%
⬆️
Creator and Moderator adoption
55%
Frequency Rate
48%
Retention
6%
⬆️
Suspended harassment